The problem/opportunity.  In a single page ad in the Economist’s iPad publication, how to display the breadth of  information and content that UBS could provide to its clients.

The solution.  A ‘dashboard’ style ad format, providing instant access to current video content, investor reports, market analysis and expert podcasts. From a design perspective the greatest challenge came from the responsive nature of iPad content needing to work in both landscape and portrait formats.

Roles.  I was the sole creative and designer.

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